Senior Product Designer with 10+ years of experience designing complex B2B and B2C products at scale

I'm recognized for leading research-driven discovery, navigating technical constraints, and translating ambiguous problems into shipped solutions with measurable impact. I partner closely with product and engineering to influence roadmaps, systems, and long-term strategy.

Selected Case Studies

Launch Management Overview

Launch Management (ProductPlan)

Designing a launch management platform used by product teams to plan and ship releases

Product Designer · 0→1 feature, research, product strategy

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Prime Video Bundles

Prime Video Bundles (Amazon Prime Video)

Making subscription bundles easier to discover, understand, and manage for millions of Prime Video customers

Product Designer · Consumer UX, research, information architecture

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My Design Approach

Working in ambiguity and constraints

I often work on problems where the path forward is not clear due to technical limitations, operational complexity, incomplete data, or tight timelines. I focus on making deliberate tradeoffs, aligning stakeholders, and shipping solutions that work in the real world, not just ideal scenarios.

Systems and workflows over surface polish

Much of my work centers on systems such as design systems, enterprise workflows, and operational tools. I care about how decisions scale over time, how patterns hold up, how teams adopt them, and how users experience clarity across complex flows.

Research as a decision tool

I use research to reduce risk and guide prioritization through generative discovery, field studies, and validation testing. My goal is to help teams make better decisions faster, not to over polish or design in isolation.

Recommendations

"I had the pleasure of working closely with Kevin Lucey as a Senior Product Manager at ProductPlan. Our collaboration was central to conducting comprehensive user research and developing UI/UX designs that were not only aesthetically pleasing but also simple and intuitive for our users. Kevin's exceptional skills as a Product Designer truly stood out throughout this process.

Adrian Bryant Principal Product Manager
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"Kevin has a real understanding of user experience and an amazing eye. He helped improve the look and feel of the product at ProductPlan immeasurably. Kevin also never shied away from running customer interviews, collecting metrics on user behaviors, and pushing the envelope on what good software can look like and do.

Jacob Ferguson Engineering Manager
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"Kevin listens like no one else, making you feel heard in every conversation. When he shares his thoughts, you know it's something impactful and well-considered. His honesty paired with a constant drive for improvement makes tackling challenges head-on alongside him a whole lot easier.

Liza Plotnikova Principal Product Designer
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"I've worked with Kevin for over 2.5 years. I cannot express enough the sheer passion, dedication, and innate understanding he possesses to design, research, and design systems. Those skills are only eclipsed by his humility and authenticity."

Adrian Crabtree Director of Design
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